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July 19, 2011


Making Insurance Engaging through Web Services

By Larry Walsh

Talking about the insurance experience of the average person is about as exciting as a trip to the dentist or picking out drywall. It doesn’t have to be this way. In fact, advancements in business analytics, Web site tools and social media are transforming the way insurance companies do business. Through next-generation Web portals, insurance companies are gaining greater customer interaction while simultaneously reducing costs. For smaller insurance carriers, these same technologies are leveling the playing field, enabling them to compete for business against bigger rivals.

This was the experience of IDP, a provider of Web portal solution services to small insurance companies. It needed a better platform with more extensible tools and resources to reduce costs and improve productivity. It got that by working with IBM and its premier business partner Prolifics in the development of InsuraSphere Agent Portal. Built on the WebSphere family of software solutions, InsuraSphere Agent Portal is giving IDP clients greater ability to deliver self-service offerings to their customers, while providing advanced analytics and operations controls on account management.

The experience of IDP isn’t exclusive to the insurance industry. Nearly every business with online operations needs to rethink their Web strategy, develop customer portals that are more than informational, develop better self-service tools and incorporate social media functionality. These systems will transform Web sites from static signposts on the Information Superhighway to fully functional business facilitation and profit generation engines.

I will be speaking live tomorrow with IDP CEO Bob Blithstein, as well as representatives of Proflific and IBM about IDP’s experience of developing and transitioning away from legacy development platforms and the creation of a functionally rich portal service the enhances and extends the value of IDP’s services. The lessons from the IDP experience are transferable to nearly every business, so it will definitely be an enlightening conversation.

Join me and IDP for this discussion tomorrow – Wednesday, July 20 – at 4 p.m. ET/1 p.m. PT. Register here.

  1. Sep 2 2012

    , excessive clmias activity is a valid and allowable reason for cancellation.There is a possibility that he can find a non-standard company that might offer the coverage. It won’t be easy and it wont be as cheap as what he is used to paying for homeowners insurance.The worst case scenario would be that he would have to apply for the FAIR plan in his state. The FAIR plans offer basic property insurance to persons who have an insurable interest in real or tangible personal property and who have been unable to secure such insurance from the voluntary insurance market. The coverage offered is much more basic and is more expensive than what is available in the voluntary market. The state does not fund the FAIR plan it is, instead, funded by all the insurance companies that operate in your state.

  2. Sep 19 2012

    Let’s hope this lives up to expectations! What a bight foreseeable future!

  3. Sep 26 2012

    I have always pulled the relay towards the fuel pump. My guess is not all vehicles use a relay nevertheless it will stop most that might be dumb sufficient to steal a giant moving truck.

  4. Sep 26 2012

    we reached the observation deck, I noticed a great deal of men and women on romantic dates, and one particular person even looked like he might propose to his girlfriend here. This really is the ideal place to

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